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‘Cause gadgets are kiff

As you know by now, I’m a true gadget gal – a sucker for all things new and clever and I’m also a bit of a closet geek … shhhhhh, keep that to yourself please =)

So today I was jumping around the interwebs and came across something I’m really glad to have accidentally discovered and I thought I’d share it with you.

Nudjit is a site that publishes gadget reviews for South Africa.

Personally, I think that’s a fantastic angle and very helpful as so many gadget and tech sites and feeds that are anywhere close to being good simply don’t cater for us here on the Dark Continent.

“The site aims to inform, entertain, and alert South Africans about the gadgets that are available to us. Our gadget reviews don’t just highlight the technical aspects but will also judge how well they work, where one can get them, and if our local technology infrastructure can actually support these electronic toys.

The site offers detailed written reviews, quirky video posts, aggregated gadget news from all across Africa, user ratings, and hot links from popular gadget sites from around the world.”

Nudjit covers a wide range of topics and includes product info from all the top brands – as it applies to the South African consumer. Gotta love their tagline, can’t get more SA than that =)

The main gadget categories are:

  1. Audio/Visual
  2. Computing
  3. Gadget News
  4. Gaming
  5. Mobile
  6. Photography
  7. Software
  8. Stuff (GPS / Household)

Although the site looks like its fairly new, and some of the content is a weeny bit thin at this stage, I think it has huge potential and I’ll definitely be subscribing to their feed to follow all their latest gadget news. The latest post is by Justin Hartman, author of Chapter 7 of the new SA Blook and co-founder of He’s in Berlin at the moment, attending the “HP Connecting Your World Conference” and, as part of the journalist welcome pack, he was given a pre-release HP iPAQ 910c Business Messenger phone! Lucky bugger =) Anyway, you can scoot over to Nudgit and read his first impressions of the phone.

The site design is clean and the layout is beautifully simple – you just can’t get lost on it! That’s important for me – I don’t have time to navigate my way around complicated designs that are fencie just to show off the designers’ skills – nothing chases me away from a website faster than a nav system that tests my problem-solving skills. Nudjit isn’t one of those sites …

I enjoy that the reviews and comparisons are subjective and honestly written and because they offer more than just the bog-standard technical specs, they are both informative and entertaining. Site users can also leave comments and ask questions, which is a great interactive feature, and one that is quickly becoming the norm amongst succesful online businesses.

And I also happen to know that the chaps behind Nudjit are extremely knowledgeable and are greatly respected in the tech and web world so I am quite happy to trust their opinions.

Thanks guys, well done!